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WordPress runs 43% of the web. But for a lot of small businesses, a custom website does the same job for less money and zero plugin headaches.
A fully custom-coded landing page with a trained AI chatbot, $500 one-time. No subscription, no template. Here is what is in it and how it stacks up against Wix, Framer, and agencies.
Choosing a popular tool vs custom-built isn't rebellion - it might be the most boring, responsible thing you do for your business this year.
A custom CMS for your small business means a dashboard built around your workflow - not a template's idea of it. Here's what it costs and how it works.
I went through a client's SaaS subscriptions tool by tool. $220/month across seven platforms. Two did the same thing. One hadn't been opened since October.
Every tool you see on this site — the chatbot, the daily blog posts, the social media, the QR tracking, the AI video generator — was built and is run by one developer. It's all for sale to small b...
Squarespace and Wix are popular for a reason. But an affordable web developer for small business might cost less long-term. Here's how to actually decide.
Etsy takes 12%+ per sale. A custom artist shop website costs less per year than two months of marketplace fees. Here's how to make the switch without losing customers.
PHP runs 77% of the internet, costs almost nothing to host, and doesn't send you a subscription renewal email. Here's why boring tech wins.
Every no-code subscription feels great on day one. By month eighteen, you're basically a tenant on your own website. Here's when Webflow makes sense and when it doesn't.
Webflow is excellent for a lot of businesses. But there's a specific point where custom code wins - and most people cross it without realizing.
Most Bay Area landscapers pay $150+/mo for platforms that bury their work. A basic custom site with real project photos outperforms all of them.
No-code platforms are a $21 billion market. But the real question isn't which is better - it's which is cheaper for YOUR specific situation.
How a Bay Area property services company went from a broken WordPress site to a custom web app in 14 days - and doubled their monthly leads.
Your website might look fine to you - but your customers are bouncing. Here's how to tell if your small business site is quietly costing you thousands.
The best solo developer workflow isn't built from Top 10 lists. It's built from the weird stuff that actually works when nobody's watching.
That $99/month middleware connecting your POS to your online store? It's basically a toll bridge you built yourself. There's a better way.
Everyone reaches for managed databases, Kubernetes, and microservices first. But the companies quietly shipping fastest often run SQLite, a VPS, and a deploy script.
A nail salon owner spent $1,100 on three popular SaaS tools over two years. The free alternatives do the same work for $0 a month.
Most solo devs copy someone else's editor config and hope for the best. Here's what actually moves the needle when you're building for clients by yourself.
A real breakdown of how one Bay Area restaurant ditched $380/month in SaaS fees for a custom ordering system that costs less than a large pizza.
You're paying for 14 SaaS tools. You use three. Here's what happens when a small business owner finally audits the credit card statement.
Twenty years of solo developer lessons distilled into the stuff nobody puts in their LinkedIn posts. Freelance truths, told with dice rolls.
Most florists pay $80-100/month for website platforms that rank poorly in local search. Here's the alternative approach that actually books weddings.
Everyone says PHP is dead. Meanwhile, 77% of the web runs on it and local shops keep choosing it over trendier options. Here's why.
No-code tools are popular for good reasons. But once you hit their walls, the monthly fees keep climbing while your options shrink.
You're paying monthly for software you barely open. Here's when to buy once and walk away - and when the subscription actually earns its keep.
Most financial advisor websites look great and violate SEC rules on day one. Here's what compliance actually requires and who builds for it.
HIPAA compliance for therapist websites has been turned into a $400/month industry. Here's what it actually requires and what it should cost.
Most small business owners think AI tools cost thousands. The real numbers tell a very different story - and some of the best tools cost nothing at all.